Time to find a new beer, PBR now popular

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Sorry kids, your days of drinking PBR “cause it’s cheap” are over. Pabst Blue Ribbon has seen a rise in sales of 25% this year. I guess we can thank Hipsters for that.

Pabst has actually risen prices recently, and is now 50 cents to a dollar and a half more expensive than other low priced beers. The increase of price doesn’t seem to be hurting them at all though, mostly cause of younger drinkers finding PBR the cool thing to drink or just cause they are broke and need a buzz. Does this mean the hipster band wagon will jump ship on good ol’ PBR? You could also chalk the recent success up to the suffering economy. People like cheap stuff when money is tight, so why not pick up the cheapest beer?

So I guess the unpopularity of PBR has come back to bite the hipsters in the rear. Time to find a new beer kids.

Source: NBC Chicago

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One Response to “Time to find a new beer, PBR now popular”

  1. Corey Caudill Says:

    That’s why I enjoy high life. Cheap, camouflage, and smooth haha.

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